Labeling research--the state of the art / by John A. Miller.

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Bibliographic Details
Main Author:	Miller, John A., 1939-
Corporate Author:	Marketing Science Institute
Format:	Book
Language:	English
Published:	Cambridge, Mass. (14 Story St., Cambridge 02138) : Marketing Science Institute, 1978.
Series:	Report (Marketing Science Institute) ; no. 78-115.
Subjects:	Consumer education. Commercial products > Labeling.

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Call Number:	HF5773.L3 M55
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