Marketing education : current status and a view for the 1980's / Patrick E. Murphy, Eugene R. Laczniak.

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Bibliographic Details
Main Author:	Murphy, Patrick E., 1948-
Corporate Author:	American Marketing Association
Other Authors:	Laczniak, Eugene R.
Format:	Book
Language:	English
Published:	Chicago : American Marketing Association, ©1980.
Series:	Monographs series (American Marketing Association) ; 11.
Subjects:	Marketing > Study and teaching.

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Call Number:	HF5415 .M84
HF5415 .M84	Available Place a Hold