Marketing public transportation : policies, strategies, and research needs for the 1980's / [edited by] Richard K. Robinson, Christopher H. Lovelock.

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Bibliographic Details
Corporate Author:	American Marketing Association
Other Authors:	Lovelock, Christopher H., Robinson, Richard K. (Richard Kent), 1946-
Format:	Book
Language:	English
Published:	Chicago, Ill. : American Marketing Association, ©1981.
Series:	Proceedings series (American Marketing Association)
Subjects:	Local transit > Marketing. Urban transportation > Marketing.

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Holdings details from PASCAL Offsite
Call Number:	HE305 .M37
HE305 .M37	Available Place a Hold