Top management views of the marketing function / by Frederick E. Webster, Jr.

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Bibliographic Details
Main Author:	Webster, Frederick E.
Format:	Book
Language:	English
Published:	Cambridge, Mass. : Marketing Science Institute, 1980.
Series:	Report (Marketing Science Institute) ; no. 80-108.
Subjects:	Marketing > Management. Marketing.

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Call Number:	HF5415.13 .W375
HF5415.13 .W375	Available Place a Hold