Strategic marketing : a handbook for entrepreneurs and managers / Bruce M. Bradway, Mary Anne Frenzel, Robert E. Pritchard. --

Saved in:

Bibliographic Details
Main Author:	Bradway, Bruce M.
Other Authors:	Frenzel, Mary Anne, Pritchard, Robert E., 1941-
Format:	Book
Language:	English
Published:	Reading, Mass. : Addison-Wesley, ©1982.
Subjects:	Marketing > Handbooks, manuals, etc.

Strategic marketing : a handbook for entrepreneurs and managers / by Bradway, Bruce M.

Published 1982

Full Text (via Internet Archive)

eBook