Shopping behavior and consumer preference for store price format : why "large basket" shoppers prefer EDLP / David R. Bell, James M. Lattin.

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Bibliographic Details
Main Author:	Bell, David R. (David Richard)
Corporate Author:	Marketing Science Institute
Other Authors:	Lattin, James M.
Format:	Book
Language:	English
Published:	Cambridge, Mass. : Marketing Science Institute, ©1998.
Series:	Report (Marketing Science Institute) ; no. 98-114.
Subjects:	Supermarkets > United States > Management. Groceries > United States > Prices. Grocery shopping > United States > Psychological aspects.

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Holdings details from PASCAL Offsite
Call Number:	HF5469.23.U62 B444 1998
HF5469.23.U62 B444 1998	Available Place a Hold