Interpretive consumer research : paradigms, methodologies & applications / Suzanne C. Beckmann & Richard H. Elliott, editors.

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Bibliographic Details
Other Authors:	Beckmann, Suzanne C., Elliott, Richard H.
Format:	Book
Language:	English
Published:	Copenhagen : Herndon, VA : Copenhagen Business School Press ; Books International [distributor], 2000
Subjects:	Consumers > Research. Consumer behavior. Motivation research (Marketing)

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Call Number:	HF5415.32 .I584 2000
HF5415.32 .I584 2000	Available Place a Hold