Managing product innovation / edited by Arch G. Woodside.

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Bibliographic Details
Other Authors: Woodside, Arch G.
Format: Book
Language:English
Published: Amsterdam ; Oxford : Elsevier JAI, 2005.
Series:Advances in business marketing & purchasing ; v. 13.
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Holdings details from PASCAL Offsite
Call Number: HF5410 .A263 vol. 13
HF5410 .A263 vol. 13 Available Place a Hold