The undermining of beliefs in the autonomy and rationality of consumers / John O'Shaughnessy and Nicholas Jackson O'Shaughnessy.

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Bibliographic Details
Main Author: O'Shaughnessy, John, 1927-2023
Other Authors: O'Shaughnessy, Nicholas J., 1954-
Format: Book
Language:English
Published: London ; New York : Routledge, 2008.
Series:Routledge interpretive marketing research series.
Subjects:

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Holdings details from PASCAL Offsite
Call Number: HF5415.32 .O745 2008
HF5415.32 .O745 2008 Available Place a Hold