The luxury strategy : break the rules of marketing to build luxury brands / J.N. Kapferer and V. Bastien.

Saved in:
Bibliographic Details
Main Author: Kapferer, Jean-Noël
Other Authors: Bastien, Vincent
Format: Book
Language:English
Published: London ; Philadelphia : Kogan Page, 2009.
Subjects:

Business Library - Stacks

Holdings details from Business Library - Stacks
Call Number: HD9999.L852 K37 2009
HD9999.L852 K37 2009 Available Place a Hold