Assessing organizational communication : strategic communication audits / Cal W. Downs, Allyson D. Adrian.
"This essential guide offers a detailed framework for assessing communication processes within an organization and using the results to develop improved organizational strategies. Presented are the "tools of the trade" for planning and initiating audits, gathering data using a wide va...
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| Main Author: | |
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| Other Authors: | |
| Other title: | Strategic communication audits. |
| Format: | Book |
| Language: | English |
| Published: |
New York :
Guilford Press,
©2004.
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| Series: | Guilford communication series.
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| Subjects: |
Business Library - Stacks
| Call Number: |
HD30.3 .D68 2004
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| HD30.3 .D68 2004 | Checked out – Due: 12-16-2024 Place a Hold |