An Evaluation of Over Easy, A Television Series for and about Older People. Second Edition, 1980 [microform]

A five-study evaluation assessed the appeal of Over Easy to its target group and its effectiveness in meeting stated objectives. Aimed at viewers over the age of 55, the daily, half-hour magazine-format program produced by KQED-TV San Francisco, is intended to inform them, encourage positive attitud...

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Bibliographic Details

Online Access:	Request ERIC Document
Corporate Author:	Corporation for Public Broadcasting. Office of Communication Research
Format:	Microfilm Book
Language:	English
Published:	[S.l.] : Distributed by ERIC Clearinghouse, 1981.
Subjects:	Aging Education. Mass Media Effects. Middle Aged Adults. Older Adults. Program Evaluation. Programing (Broadcast) Public Television. Research Methodology. Summative Evaluation. Television Research. Television Surveys. Television Viewing.