The Role of Humor in the Television News Narrative [microform] / Philip Kipper.

Five one-hour broadcasts of KPIX Eyewitness News (San Francisco) were analyzed to provide examples of a signification process and to understand both how humorous instances arise in the newscast and their likely meaning for the viewer. One general finding was that the amount of humor or attempted hum...

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Bibliographic Details

Online Access:	Request ERIC Document
Main Author:	Kipper, Philip
Format:	Microfilm Book
Language:	English
Published:	[S.l.] : Distributed by ERIC Clearinghouse, 1985.
Subjects:	Audiences. Cognitive Processes. Content Analysis. Context Effect. Humor. Mass Media Effects. Media Research. News Media. News Reporting. Programing (Broadcast) Television Viewing.