Teaching Information-Seeking Behavior and "Precision Public Relations" to Public Relations Students [microform] / James H. Bissland.

Intended for teachers of public relations courses, this document describes the teaching of information-seeking behavior in an upper-level public relations techniques course. The paper discusses objectives, course concepts, course procedures, resources used, and the role of the instructors. It then d...

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Bibliographic Details

Online Access:	Request ERIC Document
Main Author:	Bissland, James H.
Format:	Microfilm Book
Language:	English
Published:	[S.l.] : Distributed by ERIC Clearinghouse, 1985.
Subjects:	Course Content. Educational Research. Higher Education. Instructional Improvement. Journalism. Public Relations. Research Design. Research Methodology. Research Reports.