Television News and Sexist Language [microform] : A Study of Television News Effects / Randall E. Gebhardt and James D. Harless.

To test the hypothesis that use of sexist language in television newscasts cultivates images of women as immature, frivolous, or incompetent, two television news anchors (one male, one female) were asked to tape versions of a news story involving a 28-year-old female lottery winner. In one version,...

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Bibliographic Details

Online Access:	Request ERIC Document
Main Author:	Gebhardt, Randall E.
Other Authors:	Harless, James D.
Format:	Microfilm Book
Language:	English
Published:	[Place of publication not identified] : Distributed by ERIC Clearinghouse, 1986.
Subjects:	Attitudes. Audience Analysis. College Students. Females. Higher Education. Language Usage. Mass Media Effects. News Reporting. Sex Bias. Sex Differences. Sex Stereotypes. Student Reaction. Television Research.