Mass Media Types [microform] : Three Q-Analyses of Mass Media Exposure / James R. Walker.
The purpose of a mass media study was to (l) identify mass media types (patterns of exposure to mass media content) among seventh graders, high school juniors, and adults in a given geographic area; (2) show similarities and differences in the mass media types isolated for these three age groups; (3...
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| Format: | Microfilm Book |
| Language: | English |
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Distributed by ERIC Clearinghouse,
1986.
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| Subjects: |
Internet
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| Call Number: |
ED277066
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| ED277066 | Available Place a Hold |