Consulting with Media for Health Education [electronic resource] : Some New Directions / James R. De Foe and Warren Breed.

A case study examined the cooperative consultation between a writer for the television serial "All My Children" and a health educator. The consultation spanned six years. The story of the alcoholic "Arlene" began to air on the serial in January 1991. Scenes involving Arlene were...

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Bibliographic Details

Online Access:	Full Text (via ERIC)
Main Author:	De Foe, James R.
Other Authors:	Breed, Warren
Format:	Electronic eBook
Language:	English
Published:	[S.l.] : Distributed by ERIC Clearinghouse, 1991.
Subjects:	Alcohol Abuse. Alcohol Education. Audience Awareness. Case Studies. Consultants. Cooperation. Health Education. Mass Media Role. Persuasive Discourse. Soap Operas.