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How High School Students Select a College [microform] / Joseph E. Gilmour, Jr. and Others.

The college selection process used by high school students was studied and a paradigm that describes the process was developed, based on marketing theory concerning consumer behavior. Primarily college freshmen and high school seniors were interviewed, and a few high school juniors and upper-level c...

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Main Author: Gilmour, Joseph E., Jr
Format: Microfilm Book
Language:English
Published: [S.l.] : Distributed by ERIC Clearinghouse, 1981.
Subjects:
Academic Aspiration.
Career Planning.
College Admission.
College Applicants.
College Attendance.
College Bound Students.
College Choice.
College Students.
Decision Making.
Enrollment Influences.
High School Seniors.
High School Students.
Higher Education.
Institutional Characteristics.
Occupational Aspiration.
Student Attitudes.
Student Characteristics.

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