Community, Junior, and Technical Colleges [microform] : A Public Relations Sourcebook / William A. Harper.

This nine-chapter monograph suggests public relations strategies for two-year colleges. After Chapter I sets forth the need for public relations programs to communicate with various audiences, Chapter II examines the terminology, objectives, and nature of public relations, considers the advisory rol...

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Main Author: Harper, William A.
Format: Microfilm Book
Language:English
Published: [Place of publication not identified] : Distributed by ERIC Clearinghouse, 1977.
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Call Number: ED208913
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