Dramatic Television and Agenda Setting [electronic resource] : The Case of "The Day After." / M. Mark Miller and Jan P. Quarles.

A study investigated the effects of viewing the made-for-television film "The Day After" on the perceived prominence of issues surrounding nuclear war and disarmament on the public agenda. Telephone interviews were conducted with 92 adults in Knoxville, Tennessee, prior to the broadcast of...

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Bibliographic Details

Online Access:	Full Text (via ERIC)
Main Author:	Miller, M. Mark
Other Authors:	Quarles, Jan P.
Format:	Electronic eBook
Language:	English
Published:	[S.l.] : Distributed by ERIC Clearinghouse, 1984.
Subjects:	Attitudes. Commercial Television. Mass Media Effects. Nuclear Warfare. Political Issues. Programing (Broadcast) Television Research. Television Viewing. War.