"No Thank You, We'd Rather Not" [electronic resource] : The Rights and Policies of Daily Newspapers Relating to Refusals to Accept Advertising / Sandra H. Utt and Steve Pasternack.

A study investigated the types of advertisements newspapers refuse as well as the attitudes of advertising managers about guidelines and laws concerning advertising refusal. Newspapers were selected from the "1985 Editor and Publisher Yearbook" using a systematic probability sampling metho...

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Bibliographic Details

Online Access:	Full Text (via ERIC)
Main Author:	Utt, Sandra H.
Other Authors:	Pasternack, Steve
Format:	Electronic eBook
Language:	English
Published:	[S.l.] : Distributed by ERIC Clearinghouse, 1986.
Subjects:	Advertising. Censorship. Civil Rights. Freedom of Speech. Intellectual Freedom. Journalism. Media Research. News Media. Newspapers.