The Language of Media and the Cultivation of Mental Skills. A Report on Three Years of Research Submitted to the Spencer Foundation [electronic resource] / Gavriel Salomon.

This report presents two research studies. The first, an experiment using 176 fifth graders, tested three hypotheses: (1) When content is held constant across messages, different formats of a medium differentially call for mental skills. (2) Formats which call for the same skills in different ways a...

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Bibliographic Details

Online Access:	Full Text (via ERIC)
Main Author:	Salomon, Gavriel
Format:	Electronic eBook
Language:	English
Published:	[S.l.] : Distributed by ERIC Clearinghouse, 1977.
Subjects:	Cognitive Processes. Communication (Thought Transfer) Cross Cultural Studies. Educational Research. Elementary Education. Individual Differences. Research Projects. Socioeconomic Status. Television Research.