Building a Bridge to the Business World [electronic resource] : A Guide to Designing Group Projects for Public Relations Courses / Edward J. Lordan.

From plans to rescue EuroDisney to blueprints for introducing the Intel chip, group projects in a public relations class can offer students invaluable lessons in real-world applications. This paper provides teachers of undergraduate, introductory classes in public relations with a primer on how to d...

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Bibliographic Details

Online Access:	Full Text (via ERIC)
Main Author:	Lordan, Edward J.
Format:	Electronic eBook
Language:	English
Published:	[S.l.] : Distributed by ERIC Clearinghouse, 1996.
Subjects:	Cooperative Learning. Experiential Learning. Group Activities. Group Instruction. Higher Education. Introductory Courses. Program Design. Program Development. Program Implementation. Public Relations. Student Needs. Student Projects. Teaching Methods.