Cue Summation in Multiple-Channel Communication. Report from the Media and Concept Learning Project Technical Report [electronic resource] / Werner Severin.

An experiment to measure learning when stimuli are presented through one or two channels showed that an auditory signal combined with a relevant picture--the two-channel cue summation condition--was superior to five other methods of communication, or "treatments." These other five were: on...

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Bibliographic Details

Online Access:	Full Text (via ERIC)
Main Author:	Severin, Werner
Corporate Author:	Wisconsin Univ., Madison. Research and Development Center for Cognitive Learning
Format:	Electronic eBook
Language:	English
Published:	[S.l.] : Distributed by ERIC Clearinghouse, 1968.
Subjects:	Audiovisual Communications. Auditory Stimuli. Grade 7. Learning Processes. Learning Theories. Multimedia Instruction. Multisensory Learning. Pictorial Stimuli. Word Recognition.