Marshall McLuhan [electronic resource] : His Significance for the Field of Speech Communication / Douglas Ehninger.

Speech as a mode of communication and speech education as a means of training for proficiency in the use of this mode are assuming increased importance in light of McLuhan's assertion that electronic media is replacing print as the main source of information and entertainment. Emphasis upon the...

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Bibliographic Details

Online Access:	Full Text (via ERIC)
Main Author:	Ehninger, Douglas
Corporate Author:	Southern Connecticut State Coll., New Haven. Department of Speech
Format:	Electronic eBook
Language:	English
Published:	[S.l.] : Distributed by ERIC Clearinghouse, 1969.
Subjects:	Communication (Thought Transfer) Conceptual Schemes. Cultural Awareness. Educational Philosophy. Information Theory. Innovation. Mass Media. Rhetoric. Verbal Communication.