The Relationship of Perceived Media Credibility, Media Preference, and Television News Films [electronic resource] / Michael Ryan.

An effort was made in this study to determine whether the absence or presence of news film in a television news segment influences a believability or preference judgment made by a respondent when comparing a television report directly with a newspaper report of the same event. One hundred eight stud...

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Online Access: Full Text (via ERIC)
Main Author: Ryan, Michael
Format: Electronic eBook
Language:English
Published: [S.l.] : Distributed by ERIC Clearinghouse, 1974.
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Call Number: ED095552
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