Sustainable marketing of cultural and heritage tourism / Deepak Chhabra.

"Cultural attractions play an important role in tourism at all levels, and attract huge numbers of tourists interested in heritage and the arts. Cultural Heritage Tourism has positive economic and social impacts but can also have negative impacts on communities and regions. This book draws toge...

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Bibliographic Details

Online Access:	Full Text (via ProQuest)
Main Author:	Chhabra, Deepak, 1963-
Format:	eBook
Language:	English
Published:	Abingdon, Oxon, England ; New York : Routledge, ©2010.
Series:	Routledge critical studies in tourism, business and management.
Subjects:	Heritage tourism. Tourism > Marketing. Sustainable development. Cultural property > Repatriation.