Why customers buy (and why they don't) / [Lee D. Davis, author ... ; prepared with the supervision of Weston R. Clark ... and the administrative direction of Wendell O. Metcalf]

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Bibliographic Details
Corporate Author:	United States. Small Business Administration
Other Authors:	Davis, Lee D., Clark, Weston R., Metcalf, Wendell O.
Format:	Government Document Book
Language:	English
Published:	Washington, D.C. : Small Business Administration, Office of Management Assistance, Education Division : For sale by the Supt. of Docs., U.S. Govt. Print. Off, [1967, 1975 printing]
Series:	Administrative management course [program] ; topic 16.
Subjects:	Consumers. Consumers > Attitudes. Shopping.

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Holdings details from PASCAL Offsite
Call Number:	SBA 1.24:16
SBA 1.24:16	Available Place a Hold