Reputation marketing : building and sustaining your organization's greatest asset / Joe Marconi.

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Bibliographic Details
Online Access:	Full Text (via EBSCO)
Main Author:	Marconi, Joe
Corporate Author:	American Marketing Association
Format:	eBook
Language:	English
Published:	New York : McGraw-Hill, ©2002.
Subjects:	Corporate image. Corporations > Public relations. Branding (Marketing)

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Full Text (via EBSCO)

Holdings details from Online
Call Number:	HD59.2 .M374 2002eb
HD59.2 .M374 2002eb	Available