Guanxi and business strategy [electronic resource] : theory and implications for multinational companies in China / Eike A. Langenberg.

"Guanxi and Business Strategy" elaborates upon a topic of paramount importance to both academic scholars and managers doing business with China: the impact of personal relationships (guanxi) on business affairs. In the Chinese cultural and socio-economic environment, how are the ubiquitous...

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Bibliographic Details
Online Access: Full Text (via Springer)
Main Author: Langenberg, Eike A. (Author)
Format: Electronic eBook
Language:English
Published: Heidelberg : London : Physica-Verlag ; Springer [distributor], ©2007.
Series:Contributions to management science.
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Call Number: HD6957.C6 .L36 2007
HD6957.C6 .L36 2007 Available