Innovation strategy for enterprises in emerging economies : case studies for the digital age / by Anurag Satpathy, Arjun Agrawal and Sanjay Mohapatra.

Particularly in developing economies, there is a need for business alignment with innovation strategy and execution of strategies. The authors demonstrate through real-world examples and case studies how a firm can use innovation at all levels (strategic, functional and operational) to provide benef...

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Online Access: Full Text (via EBSCO)
Main Authors: Satpathy, Anurag (Author), Agrawal, Arjun (Author), Mohapatra, Sanjay (Author)
Format: eBook
Language:English
Published: Bingley : Emerald Group Publishing Limited, [2015]
Edition:First edition.
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Internet

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Call Number: HD2755.5
HD2755.5 Available