Excel 2016 for marketing statistics [electronic resource] : a guide to solving practical problems / Thomas J. Quirk, Eric Rhiney.

This is the first book to show the capabilities of Microsoft Excel in teaching marketing statistics effectively. It is a step-by-step exercise-driven guide for students and practitioners who need to master Excel to solve practical marketing problems. If understanding statistics isn your strongest su...

Full description

Bibliographic Details

Online Access:	Full Text (via Springer)
Main Author:	Quirk, Thomas J.
Other Authors:	Rhiney, Eric
Format:	Electronic eBook
Language:	English
Published:	Cham : Springer, ©2016.
Series:	Excel for statistics.
Subjects:	Microsoft Excel (Computer file) Marketing > Statistical methods.