Yahoo's Mayer didn't overpay for Tumblr : Hippeau / produced by Bloomberg.

Yahoo is buying blogging network Tumblr for about $1.1 billion as CEO Marissa Mayer seeks to lure users and advertisers with her priciest acquisition to date. Lerer Ventures Eric Hippeau speaks with Deirdre Bolton on Bloomberg Television's 'Money Moves.'

Bibliographic Details

Online Access:	Streaming Video (via Alexander Street Press)
Corporate Author:	Bloomberg News (Firm) (Producer)
Format:	Video
Language:	English
Published:	New York : Bloomberg, 2013.
Series:	Business education in video.
Subjects:	Yahoo! Inc. Consolidation and merger of corporations. Television news programs.