Films that sell : moving pictures and advertising / edited by Bo Florin, Nico de Klerk, and Patrick Vonderau.

This book explores the history, theory and practice of moving image advertising, and emphasizes the dynamic and lasting relationships between print, film, broadcasting and advertising cultures.

Bibliographic Details

Other Authors:	Florin, Bo, 1961- (Editor), Klerk, Nico de (Editor), Vonderau, Patrick (Editor)
Format:	Book
Language:	English
Published:	London : Palgrave, 2016.
Series:	Cultural histories of cinema.
Subjects:	Motion pictures in advertising. Promotional films.