Strategy and communication for innovation : integrative perspectives on innovation in the digital economy / Nicole Pfeffermann, Julie Gould.

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Bibliographic Details
Online Access:	Full Text (via Springer)
Other Authors:	Pfeffermann, Nicole (Editor), Gould, Julie (Editor)
Format:	eBook
Language:	English
Published:	Cham, Switzerland : Springer, [2017]
Edition:	Third edition.
Subjects:	Technological innovations > Management. Strategic planning. Business communication.

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Full Text (via Springer)

Holdings details from Online
Call Number:	HD45 .S77 2017eb
HD45 .S77 2017eb	Available