Telephone survey methods : sampling, selection, and supervision / Paul J. Lavrakas.
New to this edition are a focus on the total survey error concept, a comparison of CATI (computer-assisted telephone interviews) with PAPI (paper and pencil inventory) procedures, mixed-mode surveys and new telecommunication technologies.
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| Online Access: |
Full Text (via SAGE) |
|---|---|
| Main Author: | |
| Other title: | Sage research methods online. |
| Format: | eBook |
| Language: | English |
| Published: |
Newbury Park, Calif. ; London :
SAGE,
©1993.
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| Edition: | 2nd ed. |
| Series: | Applied social research methods series ;
v. 7. |
| Subjects: |