Telephone survey methods : sampling, selection, and supervision / Paul J. Lavrakas.
New to this edition are a focus on the total survey error concept, a comparison of CATI (computer-assisted telephone interviews) with PAPI (paper and pencil inventory) procedures, mixed-mode surveys and new telecommunication technologies.
Saved in:
| Online Access: |
Full Text (via SAGE) |
|---|---|
| Main Author: | |
| Other title: | Sage research methods online. |
| Format: | eBook |
| Language: | English |
| Published: |
Newbury Park, Calif. ; London :
SAGE,
©1993.
|
| Edition: | 2nd ed. |
| Series: | Applied social research methods series ;
v. 7. |
| Subjects: |
| Summary: | New to this edition are a focus on the total survey error concept, a comparison of CATI (computer-assisted telephone interviews) with PAPI (paper and pencil inventory) procedures, mixed-mode surveys and new telecommunication technologies. |
|---|---|
| Physical Description: | 1 online resource (ix, 181 pages) : illustrations. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781412986083 1412986087 0803953062 9780803953062 0803953070 9780803953079 |
| Source of Description, Etc. Note: | Source of description: Print version record. |