Retail analytics : the secret weapon / Emmett Cox.

"Retailers have collected a huge amount of data but they do not know what to do with it. This book is designed not only to provide a broad understanding of retail but show how to use the data that these companies have. Each chapter covers a different focus of the retail environment from retail...

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Bibliographic Details

Online Access:	Full Text (via ProQuest)
Main Author:	Cox, Emmett, 1957-
Format:	eBook
Language:	English
Published:	Hoboken, N.J. : Wiley, ©2012.
Subjects:	Retail trade. Retail trade > Statistics. Retail trade > Case studies. Case studies. Statistics.