Brand identity essentials : 100 principles for designing logos and building brands / Kevin Budelmann, Yang Kim, Curt Wozniak.

This title outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.

Bibliographic Details

Online Access:	Full Text (via ProQuest)
Main Author:	Budelmann, Kevin
Other Authors:	Kim, Yang, 1968-, Wozniak, Curt
Other title:	100 principles for designing logos and building brands One hundred principles for designing logos and building brands
Format:	eBook
Language:	English
Published:	Beverly, Mass. : Rockport Publishers, ©2010.
Subjects:	Logos (Symbols) > Design. Industrial design coordination. Industrial design coordination Logos (Symbols) > Design