Corporate communication : a guide to theory & practice / Joep Cornelissen.

'Corporate Communication' provides the most up-to-date treatment of the subject, including the criticality of the function, strategies and activities involved, and how it can be organised and managed properly.

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Bibliographic Details
Main Author: Cornelissen, Joep (Author)
Format: Book
Language:English
Published: London : SAGE Publications Ltd, [2017]
Edition:5th edition.
Subjects:

Norlin Library - Stacks

Holdings details from Norlin Library - Stacks
Call Number: HD30.3 .C667 2017
HD30.3 .C667 2017 Available Place a Hold