Business planning for games / Christopher Buckingham.

"This is a practical guide to help budding entrepreneurs think about various planning aspects of their proposed games business, with a view to growing their businesses and becoming more successful. The book includes customary business plan headings and worksheets where the reader can record the...

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Bibliographic Details

Online Access:	Full Text (via Taylor & Francis)
Main Author:	Buckingham, Chris (Author)
Format:	Electronic eBook
Language:	English
Published:	Boca Raton, FL : CRC Press, 2024.
Edition:	First edition.
Subjects:	Games > Marketing. Games > Branding. Business planning. Entrepreneurship.