Systematically analyzing the literature using content analysis and TCM framework / Abdul Chaudhary, Michael Jay Polonsky, Nicholas McClaren.

This case study is based on a systematic review of literature which was part of a PhD thesis. In this case, we discuss conducting a systematic review and show which analytical techniques provide an integrated discussion of the literature. The research undertook a systematic review using the Preferre...

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Bibliographic Details

Online Access:	Full Text (via SAGE)
Main Authors:	Chaudhary, Abdul (Author), Polonsky, Michael Jay (Author), McClaren, Nicholas (Author)
Other title:	Systematically analyzing the literature using content analysis and theories, context and method framework
Format:	Electronic eBook
Language:	English
Published:	London : SAGE Publications Ltd, 2023.
Series:	SAGE Research methods cases.
Subjects:	Content analysis (Communication) > Case studies. Content analysis (Communication) Case studies