Application : designing extended service warranty plans.
David Schweidel, PhD, Professor of Marketing at Emory University, works through three options in the design of an extended service plan using Excel.
Saved in:
Online Access: |
Streaming Video (via SAGE) |
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Other Authors: | |
Format: | Electronic Video |
Language: | English |
Published: |
[Place of publication not identified] :
Emory University,
2017.
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Series: | Managing Uncertainty in Marketing Analytics ;
13. |
Subjects: |
Summary: | David Schweidel, PhD, Professor of Marketing at Emory University, works through three options in the design of an extended service plan using Excel. |
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Physical Description: | 1 online resource (1 video file (00:34:10)) : sound, colour. |
ISBN: | 9781529733488 1529733480 |
Participant or Performer: | Academic, David Schweidel PhD. |
Language: | Closed-captions in English. |
Source of Description, Etc. Note: | Description based on XML content. |