Understanding public relations : theory, culture and society / Lee Edwards.
This text introduces a socio-cultural approach to public relations as a way of analysing the growing importance of public relations in its social, cultural and political contexts and brings theory to life with a range of case studies, including YouTube vlogging, the global fair trade movement and th...
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| Online Access: |
Full Text (via SAGE) |
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| Main Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
Los Angeles :
SAGE,
2018.
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| Edition: | 1st. |
| Subjects: |
Internet
Full Text (via SAGE)Online
| Call Number: |
HM1221 .E393 2018
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| HM1221 .E393 2018 | Available |