The skeptic's guide to sports science : confronting myths of the health and fitness industry / Nicholas B. Tiller.

"The global health and fitness industry is worth an estimated $4 trillion; we spend $90 billion/year on health club memberships and $100 billion/year on dietary supplements. In this industrial climate, meagre regulations on the products we're sold (the supplements, fad-diets, training prog...

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Bibliographic Details

Online Access:	Full Text (via ProQuest)
Main Author:	Tiller, Nicholas B. (Author)
Format:	eBook
Language:	English
Published:	New York, NY : Routledge, 2020.
Subjects:	Sports sciences > Social aspects. Physical fitness > Social aspects. Sporting goods industry > Marketing. Sport clothes industry > Marketing. Dietary supplements industry > Marketing. Physical fitness centers > Marketing. Personal trainers > Marketing. Deceptive advertising. Deceptive advertising Physical fitness centers > Marketing Physical fitness > Social aspects Sporting goods industry > Marketing