Shopping 3.0 : shopping, the Internet or both? / Cor Molenaar.

Customers don't come into a shop because they have to, because they have no choice; they enter a shop voluntarily because it's is practical or attractive or fun! Shops are not yet written off and retailers are not practicing an ancient craft, but there is a lot that needs to be done.Drawin...

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Bibliographic Details

Online Access:	Full Text (via Taylor & Francis)
Main Author:	Molenaar, Cor, 1949- (Author)
Format:	eBook
Language:	English
Published:	Farnham ; Burlington, VT : Ashgate Pub., ©2010. London [England] ; New York, New York : Routledge, 2016.
Subjects:	Electronic commerce. Teleshopping. Retail trade. Consumer behavior. Consumer behavior Electronic commerce Retail trade Teleshopping