One up : creativity, competition, and the global business of video games / Joost van Dreunen.

What explains the massive worldwide success of video games such as Fortnite, Minecraft, and Pokemon Go? Game companies and their popularity are poorly understood and often ignored from the standpoint of traditional business strategy. What lessons can we draw from its major successes and failures abo...

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Bibliographic Details

Online Access:	Streaming Audio (via O'Reilly/Safari)
Main Author:	Dreunen, Joost van (Author)
Other Authors:	Marvel, Steve (Narrator)
Other title:	Creativity, competition, and the global business of video games
Format:	Electronic Audio
Language:	English
Published:	[Old Saybrook, Connecticut] : Tantor Media, Inc., [2024]
Edition:	[First edition].
Subjects:	Video games industry. Video games > Economic aspects. Creative ability in business. Competition.