Business innovation : a case study approach / Vijay Pandiarajan.

"This book takes a holistic approach to enterprise and innovation opportunities and challenges by addressing the key questions surrounding innovation - what, why, and how. It provides an understanding of innovation models and why they are important in the business context, considers sources of...

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Bibliographic Details

Online Access:	Full Text (via O'Reilly/Safari)
Main Author:	Pandiarajan, Vijay (Author)
Format:	eBook
Language:	English
Published:	New York, NY : Routledge, 2022.
Edition:	1st Edition.
Subjects:	Business enterprises > Technological innovations. Technological innovations > Management. Business planning. Business enterprises > Technological innovations Business planning Technological innovations > Management