Targeting Kenya's coastal gastronomic market : a case study / Anthony Pepela, Robert O'Halloran.

Food, gastronomic or culinary tourism has increasingly become a valuable tool for tourism destinations enabling guests to differentiate one tourism destination from its competitors. However, many countries have not yet embraced it. This case study identifies the gastronomic market in Kenya's le...

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Bibliographic Details
Online Access: Full Text (via SAGE)
Main Authors: Pepela, Anthony (Author), O'Halloran, Robert M. (Author)
Format: eBook
Language:English
Published: London : International CHRIE, 2017.
Series:SAGE Business Cases.
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Call Number: HF5415.127 .P47 2017
HF5415.127 .P47 2017 Available