Danfoss in China : how family-owned Danfoss turned China into their second "home-market" / Svend Hollensen, Britta Boyd, Toshio Goto.

This case describes the activities of the Danfoss Group in China, how they entered the market and became a close partner of different companies in China. The Chinese market is still considered to be quite closed and difficult to enter. Therefore, the Danfoss China case provides interesting insights...

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Bibliographic Details

Online Access:	Full Text (via SAGE)
Main Authors:	Hollensen, Svend (Author), Boyd, Britta (Author), Goto, Toshio (Author)
Format:	eBook
Language:	English
Published:	London : SAGE Publications: SAGE Business Cases Originals, 2020.
Series:	SAGE Business Cases.
Subjects:	International business enterprises > China. International business enterprises China